Meet our Team
Founder & CEO
Joshua Hoo
Joshua Hoo is a seasoned professional with over 25 years of experience in real estate development and private equity. As the General Manager and Director of a prominent real estate developer, Joshua has been integral to every phase of development, including project feasibility studies, land acquisition, design, permitting, marketing, construction, and final closings. This comprehensive involvement showcases his expertise in project execution and management.
With over 10 years of experience in a leading real estate private equity firm, Joshua has held various roles, including that of Executive Director. In these roles, he has successfully managed investments for over 1,000 investor households, leveraging his deep understanding of investor needs and market dynamics to ensure optimal investment outcomes.
Throughout his career, Joshua has been involved in more than 70 real estate development projects, demonstrating his comprehensive knowledge of the industry and his strategic insight. This extensive experience has made him a trusted leader in the field of real estate development and private equity.
About
Overview
We are a private equity investment firm specializing in real estate development.
At Goodland Equity Partners, your needs drive our commitment to find attractive real estate investment opportunities across North America. we manage every step to deliver attractive risk-adjusted returns for you. We are dedicated to maximizing your returns while effectively managing risk to ensure the success of your investments.
Our Purpose
At Goodland Equity Partners, our purpose is to provide exceptional real estate investment opportunities that maximize returns for our investors. By meticulously managing for-sale residential, land development, and purpose-built rental projects, we aim to create value, manage risk, and secure the long-term success of your investments.
Our Values
At Goodland Equity Partners, we are committed to excellence, integrity, and innovation in real estate investment. We value building lasting relationships with our investors, ensuring transparent and straightforward investment processes that foster trust and drive mutual success. Through our strategic approach, we are dedicated to creating thriving communities and delivering outstanding financial growth for our clients.
Capital Market Group
Vincent Li
Managing Director, Capital Market Group
Vincent Li is a seasoned finance professional with over a decade of experience in capital markets, investment consulting, and client relationship management. He has consistently prioritized building strong client relationships, focusing on their best interests and long-term financial growth while promoting healthy risk-adjusted returns.
Vincent’s leadership extends to mentoring team members and guiding them through the complexities of the financial industry. With certifications in advanced financial advice and investment management, Vincent brings a comprehensive, client-centric approach to delivering tailored financial solutions.
Jonathan Massa
AVP, Capital Market Group
Experienced banking professional with over 8 years of extensive knowledge in retail banking at one of Canada’s Big 6 banks. Successful relationship builder and problem solver, with strengths in communication, critical thinking, quantitative analysis and coaching. Over the last decade Jonathan has been privileged enough to assist multiple households achieve financial goals simply and efficiently.
Ray Ma
Vice President , Capital Market Group
Ray Ma is an experienced professional with a solid background in capital markets, business development, and executive support. He is currently focused on leading investor relations and strategic growth initiatives, bringing valuable expertise in customer service, sales, and negotiation.
Ray has held roles in business development and sales administration, where he successfully executed growth initiatives, including digital marketing campaigns, community outreach, and relationship management. He is skilled in building and nurturing relationships with clients and stakeholders across various industries.
Lucas Sciacchitano
AVP, Capital Market Group
Over his career, Lucas has worked at 3 of the big 6 banks in Canada and multiple private equity firms. He has managed tens of millions in assets during this tenure. Lucas has diverse knowledge on advising both Corporate and individual investors. Finding suitable investment solutions to meet his clients' goals, time horizons and risk parameters is what truly interests him. Always acting as a fiduciary for his clients, Lucas has a long track record of delivering strong risk-adjusted returns for them and as a result, building strong relationships with them. The most valuable asset to Lucas is the trust of his clients.
Chief Growth Officer
Tristan Hilderley
Tristan has a background that includes extensive experience as both a founder and an investor, having successfully navigated multiple deals in the early-stage impact investing space. This experience has equipped him with a robust understanding of the challenges and opportunities faced by investors and founders alike. He is adept at relationship development and conversion, consistently nurturing and expanding networks of value-aligned investors.
He has honed skills in facilitating investor engagement and education. Tristan enjoys speaker engagements and thought leadership at numerous industry events, sharing insights and fostering connections that drive impactful investment decisions. His ability to co-facilitate educational programs ensures that investors are well-informed and confident in their investment choices.
Marketing Director
Andy Li
Andy, with over 15 years of experience in marketing and graphic design, is the founder of DAY OF DESIGN, a branding company that has been in operation for 8 years. As both a creative leader and strategist, Andy has been instrumental in helping businesses build strong, impactful brand identities.
Andy excels in integrating marketing strategies with design to create comprehensive branding solutions. His work focuses on developing clear, effective marketing campaigns that align with a business’s goals and resonate with target audiences. Through Goodland Equity Partners, Andy works closely with clients to craft personalized marketing solutions that not only elevate brand visibility but also foster lasting relationships with clients and partners.
Andy’s expertise lies in delivering marketing strategies that drive growth, improve customer engagement, and reinforce brand loyalty. With his holistic approach, he ensures that each project is designed to communicate its message clearly and achieve meaningful, measurable results.
Corporate & Investor Services
Sharon Cheung
Director, Corporate & Investor Services
As the Director, Corporate and Investor Services, Sharon leverages over two decades of experience in investor services and strategic management. She is committed to delivering top-tier client service and enhancing corporate operations, ensuring exceptional support and efficiency for both investors and the organization.
Trinity Guo
Associate
A dedicated associate who excels in project management, problem-solving, and providing exceptional support, driving efficiency and innovation while staying current with industry trends.